Mazda Motor Corporation has announced the following organizational and personnel changes, effective September 1, 2024.

1. Organizational Changes

(1) Business Innovation domain

Aim

• In anticipation of 2030 and beyond, we are pursuing a strategy of enhanced resilience to external changes by diversifying our revenue streams. To this end, we are developing a structure that will enable us to continuously develop new businesses that extend beyond the manufacture and sale of automobiles.

Description of changes

• Business Innovation Office will be newly established, with the functions of MaaS Business Preparation Office, the external knowledge acquisition function of Business Structure Strategy Department of Corporate Strategy Division, and the new value creation function of Electrification Business Division being transferred and integrated into it.
• In accordance with the above, MaaS Business Preparation Office will be abolished.

(2) Global Sales and Marketing domain

Aim

• In order to respond to changing market trends in a timely manner and facilitate business growth, the functions of formulating mid- to long-term business strategies and developing individual product marketing strategies will be separated. This will enable each function to enhance its area of expertise.
• Regarding the business in China, we have been transferring strategic operations to our local entity since April 2023, and this transition is now complete. In line with this change, we are reorganizing the relevant organizations.

Description of changes

• Product Marketing Department will be newly established, assuming responsibility for the product and technology launch functions previously handled by Global Brand Promotion Department, as well as the product marketing strategy formulation function and other related tasks currently performed by Global Marketing Strategy Department.
• The functions of China Operations Department will be transferred and reorganized within Global Sales & Marketing Division, Product Marketing Department, Business Support Department, and Business Transformation Promotion Department, respectively.
• In accordance with the above, China Operations Department will be abolished.

2. Personnel changes